LYRIC VIDEO: David Guetta f. Rihanna – ‘Who’s That Chick?’

I don’t normally post videos for the sake of posting them – but I’ve been impressed by the quality of “lyric videos” that artists are posting on their official outlets – as opposed to simply letting others post amateur versions and claim the hundreds of thousands of hits for themselves. This video that David Guetta’s people posted of his latest track definitely caught my eye.

This will definitely be a growing trend amongst major label artists in 2011 – seeking to build a viral following of their product without the production costs for a full-blown music video.

BTW, unrelated, but what is a “dita”? I always thought she was saying “diva”…

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