When One Direction and BuzzFeed join forces, even inadvertently, almost anything is possible.
Excuse the hyperbole, especially given that there’s only one instance of this… but still! Burger King not only brought back its chicken fries but released a second version this summer because of the boy band and the website.
This story traces back to January of 2014; yes prior to Zayn leaving 1D (moment of silence). BuzzFeed published an article titled, “35 Foods From Your Childhood That Are Extinct Now.” BK’s chicken fries, which the restaurant chain sold between 2005 and 2012, made the cut.
Fast forward to the following May: Liam Payne of One Direction tweeted, “I’m so fulllllll!!! Think I just ate my body weight in chicken fries and sides owwwwww.”
I'm so fulllllll!!! Think I just ate my body weight in chicken fries and sides owwwwww
— Liam (@Real_Liam_Payne) May 31, 2014
Now the caveat is that Payne probably meant to say chicken and fries because the tweet prior he confessed his love for Colonel Sanders but let’s not go ruining narratives here.
Last summer, the fries of chicken variety returned as a temporary menu item. This past March – chicken fries were signed to a Major League contract and inserted in to the everyday starting lineup. No corresponding move was announced (baseball lingo, sorry).
The return of the fries has been so successful that Burger King added a second type of chicken fry, “fiery” to its menu.
And the point of us writing about this? Obviously as an excuse to eat them in studio. Don’t act like you didn’t see that coming.